Turning Trash into Treasure: The Story of the Eco-Broom
How recycled PET bottles and local grass are being transformed into a sustainable household product that empowers women in Bulawayo.
Seedbed for tomorrow's green and inclusive industries
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Building tomorrow's green and inclusive industries today. We empower women and youth through sustainable entrepreneurship.
125+
Active Members
10+
Years Impact
6,000+
Lives Reached
Members in Green Production Hubs
Years of Impact
People Reached Through Programs
Trained in Green Skills
We provide training, mentorship, and market access to empower women and youth in the green economy.
Empowering individuals with skills to launch and grow green businesses that contribute to a circular economy.
Teaching communities how to transform waste into valuable products and sustainable income streams.
Training in the production of eco-friendly brooms from recycled materials, creating green livelihoods.
One-on-one guidance and support for aspiring green entrepreneurs to build sustainable enterprises.
Connecting green product producers with markets, buyers, and distribution channels for growth.
Building a collective force of green economy advocates and practitioners across Zimbabwe.
Our flagship product that transforms waste into wealth.
Eco-Broom product image
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Our signature Eco-Broom is handcrafted from recycled PET bottles and locally sourced grass. Each broom diverts plastic waste from landfills while providing dignified employment to women in our production hubs. Built to last, gentle on surfaces, and kind to the planet.
Each broom recycles approximately 15 plastic bottles from landfills.
Every purchase directly supports a woman artisan in Bulawayo.
Made from sustainable, locally sourced materials.
Hear from the people whose lives have been transformed through our green economy programs.
“Wezesha Industries changed my life. I went from collecting waste to owning my own eco-broom business. Now I can provide for my family with dignity.”
Thandiwe M.
Eco-Broom Producer — Bulawayo
“The green hustler-preneur training opened my eyes to the opportunities in recycling. I never knew trash could be turned into treasure.”
Nomsa K.
Green Entrepreneur — Bulawayo
“As a young person, Wezesha gave me the skills and confidence to start my green business. The mentorship program was exactly what I needed.”
Tendai C.
Youth Entrepreneur — Bulawayo
“The community level-up campaign brought real change to our neighbourhood. We now see waste differently — as a resource, not rubbish.”
MaZulu S.
Community Leader — Bulawayo
“Wezesha Industries changed my life. I went from collecting waste to owning my own eco-broom business. Now I can provide for my family with dignity.”
Thandiwe M.
Eco-Broom Producer — Bulawayo
We collaborate with partners who share our vision for a green and inclusive future.
Women Win
JCI Zimbabwe
Bertha Centre for Social Innovation
British Council
UNDP Zimbabwe
Embassy of Netherlands
Stay up to date with our latest projects, success stories, and green economy insights.
How recycled PET bottles and local grass are being transformed into a sustainable household product that empowers women in Bulawayo.
Exploring how young Zimbabweans are finding opportunity and purpose through green entrepreneurship and the circular economy.
Our annual schools competition is back, challenging students to innovate with waste and discover the value in what we discard.
Whether you buy our products, volunteer your time, or sponsor a programme, every contribution builds a greener, more inclusive future.
Support green livelihoods with every purchase.
Share your skills and make a difference.
Fund training and green enterprise development.